Convergence.

This week my group singled out a concept for our design. Convergence. We want to design a space where diverse, exotic peppers from around the globe are brought to you. We had a lot of trouble coming up with this concept. My group and I were too focused on the cultural diversity of the peppers which lead us astray. We got carried away with various themes that had no correlation to our object - peppers. Our "Ah-Ha" moment came when took a step back and thought about the function of our space. Our retail booth reflects a coming together of cultures and their native peppers. Convergence. We are finally able to start designing!

We want to design a space that has a clear direction. We want to lead the customer toward the center where we will have a display of dry crushed peppers (the "convergence" of various pepper blends). Each design element will reflect our concept. We are playing around with different ways to best lead the customer into our space. In our first model, we designed angled shelves on the walls that point toward the center of the space. We also want to reflect a global, multicultural aspect to the chili peppers. We have design floor mosaics of peppers. Again, they point toward the center. On the ceiling we have an image of the world. It references the internationality of the peppers being sold.  

We have a lot left to do and little time but each decision is much easier to make now that we have a concrete concept. I can't wait to share more soon!